Guide to Online PR Released to Help Small Business with Online Marketing Promotion
There is an art to writing press releases. And it hasn’t been easy – until now. Two experienced PR experts have created a super simple system that teaches anyone how to write perfect press releases quickly.
How To Write a Press Release – System Launched To Help Entrepreneurs Corner Online Publicity
Online PR company SuperSimplePR announces its ground-breaking training system – teaches anyone how to write powerful press releases in 28 minutes or less.
What Did Edison Get Wrong About Innovation? Creative Mastermind Stephen Shapiro Answers
As a culture, we embrace the try-until-you-make-it mentality. But innovation genius Stephen Shapiro points out that there are better mindsets to embrace. He dives into these mindset breakthroughs in his latest book, “Best Practices Are Stupid”.
“Best Practices Are Stupid” Author Stephen Shapiro Sheds Light on the “Goldilocks Principle”
Innovative ideas can all too easily be classified as either too abstract or too specific. But innovator extraordinaire Stephen Shapiro shows how to begin the quest for “just right” in his latest book, “Best Practices Are Stupid”.
The Enemy of Innovation? Expertise, Says Author of “Best Practices Are Stupid”, Stephen Shapiro
People tend to think an expert is the be-all and end-all – the A-to-Z on an important subject. But that’s not true when it comes to innovation, says writer and innovation leader Stephen Shapiro, author of “Best Practices Are Stupid”. Expertise can actually keep business leaders from that one great idea that will push them to the top.
Stephen Shapiro Says Stop Thinking Outside the Box – Instead, Find a Better Box
Many think “outside-the-box” is the bedrock of innovation. But innovation expert Stephen Shapiro, author of Best Practices Are Stupid, shows that outside-the-box isn’t king. Instead it’s a misconception that, if corrected, could lead to big organizational advancements.