Innovation Expert Stephen Shapiro – Reality is a Created Phenomenon. So Why Not Create Real Success

Frustrated because you or your team members are not fulfilling maximum potential? The key is to find out how you are being perceived. This vital information may unlock the secret as to why there is a continued undercurrent of job dissatisfaction and turnover within organizations. How? In his own words:

“How others see you has an influence on how you behave, not only in the workplace, but in life in general.” says Stephen Shapiro, Innovation leader and author of Personality Poker ( ) “The work you are given will most often be centered around the skills that others perceive you to have. If this is in contrast to those roles you most enjoy, it will ultimately lead to an erosion of satisfaction.”

Stephen Shapiro’s recent book and personality tool, Personality Poker generates open and forthright dialogue that allows for organizations to better align an individual’s personal interests with the work that they are given, ultimately enhancing performance and increasing productivity.

“The result of Personality Poker is a higher probability of strong teams with a greater utilization of strength and acceptance of differences than other group style awareness exercises.” says Bruce Harned, President, MarketFit Associates

“When we are given tasks that require an effort contrary to our preferred style, we often work hard to succeed – and often do. However, over a prolonged period, this work will cause a significant drain on our energy levels. In the end, the best case scenario is that we are disillusioned and dissatisfied. Worst case, we opt to leave our company or are encouraged to do so. This all too common problem can be easily rectified with simple tools and open communication.”

See Stephen speak on the Pygmalion effect at

Stephen Shapiro is one of the foremost authorities on innovation and collaboration, and has personally touched hundreds of thousands of lives in over 40 countries. While Stephen’s insights apply to virtually any organization, big or small, he has contributed to shifting the innovation culture for such Fortune 500 organization as Staples, GE, BP, Johnson & Johnson, Fidelity Investments, Pearson Education, Nestlé, and Bristol-Myers Squibb. As the founder and creator of a 20,000 person internal innovation practice within Accenture, and advisor to hundreds of organizations worldwide, Stephen possesses a rare and extensive arsenal of tools allowing him to arm any organization with the knowledge they need to shift their most threatening challenges. His most recent project, Personality Poker (http://personalitypokerbook,com/book), released by Penguin Portfolio in October 2010, is a card game that has been played by over 25,000 people in boardrooms and living rooms around the world.

Stephen can be reached at 617-379-1177 or online at

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